Upgrade to Pro Member
Talent Acquisition Specialist at Sutra HR Services
Views:245 Applications:44 Rec. Actions:Recruiter Actions:14
Associate Director - Marketing - eCommerce - IIM (1-4 yrs)
Apply only if you are a MBA graduate from IIM A, B, C and Computer/Electrical/Electronics engineering from Tier 1/2 college.
Responsibilities (Objective as well as the KPIs)-
Own the KPIs for Repeat Business - Revenue, Profits,. Customer Retention
Job Expectations
- Execute offline and online campaigns for driving repeat sales
- Track and improvise offline execution of campaigns with help from Store teams and Regional Managers
- Keep learning about the changes happening in the realm of online marketing/content and be prompt to make use of the same to
- Understand the key consumers, speak to them regularly and use the learnings to create more efficient communication/campaigns
- Work with the internal creative teams for marketing collaterals/creatives.
- Interact with the engineering team for marketing related changes/improvements
- Execute SMS/Whatsapp/mail communication, Direct Mailers, other interventions to drive repeat walk-ins and sales
- Keep coming up with new ideas and ensure quick trials and testing out of those ideas
Skills
- Strong understanding of online tools like Webengage, Clevertap and platforms, Google, Facebook, Twitter, Insta, Snapchat etc
- Strong command of databases and analytics solutions
- Has to have a good personal online presence
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
2-Step Verification - Action Required
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
