Associate Director - Marketing & Communications - BFSI/FMCG/Hospitality

Job Purpose :

- To strengthen the reputation of the brand among its stakeholders by planning and executing high impact marketing communications campaigns that meet the strategic objectives of various functions.

Job Responsibilities:

- S/He will be responsible to plan and design communication strategies and campaigns across channels in consultation with various internal departments to meet their business objectives.

- Incumbent has to plan and execute the online strategies - website, Web 2.0, Social Media

- Has to manage online display advertising, identify platforms for display marketing and running campaigns

- Has to manage/ supervise analytics gathering/monitor competition

Qualification :

- MBA or equivalent in Marketing from a premier institution/ Master's pertaining to Arts, Mass Communications, Advertising, or Marketing/PGD in Digital media/marketing preferred