Associate Director - Content Marketing - FinTech

Set up content calendar across all the key channels: FB, LinkedIn, content for sales team to share with consumers, etc. and drive salience & consideration for brand

- Content org

- Content strategy, calendar

- Building an agency eco-system

- Develop clutter breaking creative for paid marketing with scripts written in house & shot in budget conscious production set ups

- Manage a team of copywriter , Art Director , Content writer

- Should have managed video content creation internally (script writing, shoots etc.) and not just getting it done via external agencies

- Role is focused on Strategic part and work closely with agency