Associate Director - Analytics - KPO

Responsibilities:

- General agency pitch support for data as needed but more proactively creating consulting frameworks around client 1st PD data architecture, guidance, and recommendation around CDPs implementation, vs DMP

- Contribute to team projects as the executive sponsor for client data initiatives

- Provide end-user training across our proprietary technology stack

- Support the agencies in audience planning strategies utilising all data assets

- Own the setup elements such as first party data, tag integration (tag management systems, custom data integrations, CRM connections, etc.), custom data partner integration development.

- Work with data partners to integrate their data sets into [m]insights (Onboarding & Testing Data Sets)

- Collect & distribute local product feature requests to global/regional teams

- Ensure local instances of our data collection & taxonomy are maintained

- Work closely with the global and regional product team to test and rollout new features, special with the cookieless future of audience planning tools

- Localise & distribute documentation such as POV's and release notes

- Develop market specific case studies demonstrating our capabilities

What you'll bring:

- Bachelor's or master's degree in a relevant field (Data, Technology, IT, Marketing)

- Previous experience in a technical consulting role within Adtech/Martech

- Certifications (or advanced knowledge) in DMP & digital analytics platforms

- A strong understanding of all digital marketing channels

- Familiar with advanced analytics and data management concepts

- Proven ability to build and grow relationships with key stakeholders

- Excellent written and verbal communication skills.

- Flexibility to work in a cross-functional team but also have the initiative to problem-solve independently.

- Highly organised with demonstrated project management