Assistant Vice President - Marketing - Internet/Online

A AVP, you will be working closely with VP Marketing in designing/ redesigning and executing result oriented marketing strategies to increase acquisition and retention and ensuring optimum utilsation of all resources.

Responsibilities:

- Develop and implement a cohesive marketing plan to increase acquisition and retention

- Set current and long-term goals for internal teams

- Monitor all marketing campaigns and improve them when necessary

- Prioritize marketing projects and allocate resources accordingly

- Prepare regular reports and presentations on marketing metrics

- Conduct market analysis to identify challenges and opportunities for growth

- Provide guidance and ideas to organize effective marketing events

- Track competitors activities

Requirements :

- Proven work experience in a senior role in marketing - both acquisition and retention

- Demonstrable experience designing and implementing successful marketing campaigns

- Solid knowledge of SEO, web analytics and Google Adwords

- Experience with CRM software and digital marketing tools and techniques

- Strong leadership skills

- Excellent communications skills

- Strong analytical and project management skills

- Strategic mindset, with the ability to make difficult decisions