Our Client is a well established Life Insurance Company. Established in 2011, the company is part of India's leading diversified financial services organization.
Role: AVP_Customer Experience
- The job holder will be responsible for qualitative initiatives for managing customer service and communications
- Partnering with contact center, analyzing top customer issues & devise initiatives to reduce calls/emails at the Contact Center
- Responsible for Quality initiatives for the entire Operations with a view to augment contact management for the customer and inculcate proactive servicing to the customers through FTRs, pre-empting consumer requirements & creating an omni-channel architecture
- Preferably from the financial industry background and with prior experience in call center, vendor management and campaign management. This is a target oriented profile and therefore the person should be used to working under high pressure situations
- Review and refresh customer journey mapping & customer life cycle management for a seamless customer experience
- Responsible for HNI/SHNI differential servicing norms
- Promote self-help and convenience to customers in the way they interact with our services
- Responsible for all communication quality (inbound and outbound) across all enabler channels
- Responsible for Company wide Customer experience management which includes seeking insights from customer visits and call listening through engagement with the Exco team
- Responsible for service quality; call & email quality monitoring setup
- Strong verbal communication and email drafting skills
Key Responsibilities :
Managerial Responsibilities:
- Responsible for Customer TNPS & ENPS initiatives
- Reduction of repeat interactions across touch points
- Proactively identify redundant interactions and create proactive interventions to reduce calls at the contact center
- Promote self-help through use of website, chats, apps
- Proactive identification of customer pain points or requirements and remediation
- Responsible for Quality & Contact Center FTR
- Oversight of drafting of sms, call, email scripts and templates for the company
- Responsible for budgeting, rostering, forecasting and Workforce management activities
- Undertake cost optimization activities
- Promote key metrics through formulation and execution of incentive plans
- Creation & updation of a knowledge repository for all centralized touch points
- Enable automation for repeat and redundant activities to reduce processing time
- Responsible for training interventions, both task and soft skills related
- Enable ease of understanding in customer communications
- Responsible for managing new channels such as WhatsApp for Business
- Augment ENPS scores by taking relevant initiatives
Functional Responsibilities - Regular interaction with Contact Center/Email management, Communications & Operations team to ensure key understanding of customer issues and effective closure.
- Should possess strong verbal & written communication skills as this profile involves dealing with various stake holders
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