Assistant Manager - Marketing - Automotive Industry

Industry :- Industrial Automation

Location :- Chennai

Position:- Assistant Manager Marketing

Department :- Marketing

Experience :- 3 - 5 Yrs

Qualification:- MBA-Marketing from Top Ranked Institute

Budget :- upto 15 lpa

The candidate will be given an initial training for 3 weeks in Chennai and thereafter will be posted on any sales office. It could be in North or West Part of India.

Role And Responsibilities

Responsibilities:

Market Research and Analysis:

- Also Experience Candidate In Marketing of Industrial Products like Hoses, Transmission products.

- Conduct thorough market research to identify customer needs, preferences, and trends.

- Analyze competitor products and strategies to identify opportunities for differentiation and competitive advantage.

- Gather insights from customer feedback, surveys, and market data to inform product development and marketing decisions.

Marketing Strategy and Campaigns:

- Develop and execute comprehensive marketing plans and campaigns to drive product awareness, generate leads, and increase sales.

- Utilize various marketing channels, such as digital advertising, social media, email marketing, and content marketing, to reach target audiences effectively.

- Monitor and analyze campaign performance metrics, adjust strategies as needed, and provide regular reports on marketing campaign effectiveness.

The candidate will be required to do B2B marketing and should have relevant experience in Marketing in B2B segment.