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About Company: A Reputed FMCG Company.
Position: Asst Manager/ Manager Marketing(Brand Management) - (Home Care)
Location: Mumbai
Job Profile:
- Creation of brand positioning platforms and generation of effective communication plan
- Media Planning and Buying, Vendor Management
- Provide Brand Strategy inputs : Develop an annual broad Marketing plan & execute
- Product Promotions
- Competitive Intelligence : Collect & recraft plans as applicable
- Planning ATL & BTL communications, developing merchandise.
- Partner with the Sales team in devising strategic trade initiatives & trade related activities
- Deliver on Market shares & business goals
Innovation : Develop a clean innovation funnel & work with cross functional teams to deliver on same.
Smitha
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