Location - Mumbai Reporting- Head - Strategy Position Summary - Lead the consumer insights &amp; analytics initiatives for the consumer business pan-India Key Relationships: - Director - Marketing - Head - Strategy - External Agencies - Marketing Team (Brand, Digital, Activation, Product Development) - Regional stakeholders in K-C APAC (Insights &amp; Analytics) - India Leadership &amp; Channel Heads (GT, MT, e-Commerce) Skills: - In-depth understanding of various consumer research tools, techniques &amp; processes - Consulting with business teams to determine information needs and define research programs - Delivering the insight &amp; analytics agenda in an FMCG context - Impactful agency partnerships &amp; process from brief to insight delivery - Input &amp; output quality including reports &amp; stakeholder presentation Deliverables: - Aid in distilling out the key consumer &amp; shopper insights for the categories &amp; brands - Work with external agencies to support the marketing team with insights for the following: - Superior innovations and renovations - Concept &amp; proposition development - Advertising Communication development - Pricing &amp; Post-launch assessments - Consumer research &amp; immersions - Execute and support the consumer knowledge agenda - Plan and execute ad hoc researches as per agreed plans and budgets - Synthesize category relevant shopper insights to shape the business agenda - Provide sharp and actionable Business Intelligence - Utilize syndicated and other information sources to provide sharp business intelligence - Drive awareness with key stakeholders for downstream actions - Leading &amp; delivering analytics projects - Spends optimization to improve the effectiveness of spends - Prioritisation of packs- channel- geographies to drive greater returns on investments - Analyse project results and provide written and/or oral reports of findings, conclusions and action-oriented recommendations - Agency's appreciation of brief, signing off the agency selection (design, cost, timelines) Travel: - &lt;25% Experience: - Market Research Experience in FMCG (qualitative and quantitative) - Knowledge of standard market research processes &amp; practices in India - Utilization of analytical tools &amp; techniques - Applying insights &amp; analytics to achieve business objectives - Knowledge of Nielsen, Brand Track &amp; Consumer Panel Audit etc. Qualification &amp; Skills: - MBA (Marketing) with an experience of 5-7 years in consumer market research &amp; analytics in the consumer goods industry - Excellent communication: Verbal &amp; written - Solid Presentation (power-point) &amp; Analytical (excel) skills - High drive for results and have the capability to successfully navigate ambiguous situations This is a once a lifetime opportunity to be a part of the founding team of an agile and fast paced Indian subsidiary of a global $ 18Bn FMCG Organization.

Mumbai

Assistant Manager/Manager - Consumer Insight - FMCG 

Assistant Manager/Manager - Consumer Insight - FMCG  ,Job Description for Assistant Manager/Manager - Consumer Insight - FMCG  in Datawise Consultant in  Mumbai for (3-8) years of experience. Apply Now!

Job Description for Assistant Manager/Manager - Consumer Insight - FMCG  in Datawise Consultant in  Mumbai for (3-8) years of experience. Apply Now!