Responsibilities
- Analyze performance on the app stores platforms
- Setup an ASO strategy to optimize and improve page conversion rates
- Work with external agencies and internal stakeholders to gain insights and identify areas for improvement
- Provide guidelines and recommendations to game teams globally for how to maximize discoverability and conversion rates based on analytics
- Follow the impact (downloads and revenue) of the optimizations implemented for our products
- Develop and update the company's App Store Optimization strategy and guidelines.
- Develop an expertise regarding key App Store specificities and make sure these criteria are being efficiently implemented.
Qualifications :
- Excellent analytical skills
- Min 2 years of Exp in ASO is a must.
- A good understanding of the mobile gaming market
- Excellent written and verbal communication skills
- Experience working in the mobile space
- Experience with SEO appreciated
- Experience of online gaming is desirable but not essential.
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