Assistant Manager/Deputy Manager - Marketing - Logistics Firm

1. Work on an integrated marketing mandate to strategize, plan and execute digital and offline marketing campaigns for logistics platform of Bosch Project House Mobility Solutions in close coordination with the product teams.

2. Lead brand, communication, media and PR strategy and be responsible end to end followed by the execution of the same

3. Execute marketing activities pertaining to Digital, Print, Content Marketing, Paid Media Marketing, social media, Website Development & Management, creative coordination, vendor management Analysis and reporting, Undertake administrative tasks to support the execution and success of marketing campaigns

4. Lead creation of creative assets with the agency in line with brand guidelines for all mediums.

5. Manage social media handles and content for all platforms including blogs

- Manage PR led activities and maintain media relations

- Deploy email marketing campaigns and assist with reporting.

- Monitor and track the performance of marketing campaigns.

- Liaison with external partner agencies (media, creative, technical) and work closely to achieve the desired output.

- Be responsible for SEO and website analytics in close partnership with the agency.

- Monitor competition and category campaigns

- At least 3-7 years of work experience in managing the brand's communication and B2B Marketing in logistics domain.

- Experience and expertise in Creative, content and communication a must

- Expertise in creating presentations, writing Marketing and Creative Briefs, marketing content and campaign reports.

- Excellent ability to develop and execute against strategic integrated multichannel marketing plans.

- Multi-tasker and willing to be flexible in work schedule and hours due to global teams interaction.

- Excellent communication, external and internal stakeholder management skills

- Extensive prior experience of working with agencies to execute and deliver campaigns

Must have Qualifications & Experience :

- MBA in Marketing / Communication / Branding field

- Worked in B2B Logistics Marketing Domain