Assistant Manager - Content Marketing Specialist

What is expected from this role?

- Create compelling content to promote company products/services.

- Experienced in creating SM Posts, Blogs, Articles, Reports, Case Studies, whitepapers, etc.,

- Responsible for creating content to drive 'ready-to-buy' leads with strong Need and Authority.

- Increase MQL conversion through content testing and optimization.

- Knack for creating smart bytes through slice and dice of existing narratives.

- Create unconventional narratives to generate buzz and virality (adhering to brand guidelines)

- Create attractive email content for new business acquisitions or for existing business.

- Understand the latest Digital Content Trends and appropriate use of AI Tools in a business environment.

What are the required skills ?

- Expert in content creation, editing, and testing.

- Minimum 3 years of experience in both short and long form content writing and editing.

- Good Grammar and Proofreading Skills

- Keenness to learn new tools/software and train team members.

- An eye for detail and a critical thinking mind

- Innovative, creative, and a passionate interest in content creation

- Self-motivated and ability to perform under pressure and meet deadlines.

- Basic knowledge of email building software is a definite plus point.

What tools should he/she have worked on?

- Mastery in the use of Word, AI Tools, Grammar Checking Tools like Grammarly, Quill Bot, etc.

- Know-hows of email building software