Assistant Manager - Content Marketing - EduTech

Role and Responsibilities :

As a Content Marketing - Asst. Manager, you will be responsible to :

- Position the brand as a subject matter expert through well researched content for blogs, website and marketing collaterals such as brochures

- Work closely with SEO to research and create content on trending topics for on page publishing and off page submissions

- Work on email campaigns and lead and student email journeys to nurture leads and provide support material to students at each stage of their applications

- Work on topics and presentations for webinars

- Creating compelling content that will capture the attention of the target audience

- Work with internal team members to fulfill all content marketing needs

Required Skills:

- Able to bring unique, thoughtful insights to your content that aren't already on Google. This can come from research or personal experience.

- Well-versed with SEO and writing high-quality content that passes the ""Google Test""

- A strong understanding of CRO (conversion rate optimization) and how to incorporate a brand naturally into content when appropriate

- Highly organized with the ability to manage and meet deadlines

- Excellent communication and interpersonal skills

- Experience in the education/edtech industry is a plus

Who are we looking for?

- Qualification: Bachelor's degree/PG from Tier 1 or Tier 2 colleges

- Experience: 3-5 years of content writing experience with 2 - 3 years of experience in the education industry

Location: Godrej Campus, Vikhroli (W), Mumbai

Working days: Monday to Friday

Joining : Immediate

Remuneration: Best as per industry standards