Assistant General Manager - Marketing - Real Estate

Industry : Should be From Real Estate Industry

Job Purpose : To Lead the Corporate and Product Marketing effort for the Organisation.

Job duties & Responsibilities :

1. To design and implement the Brand Marketing Strategy for the Organisation.

2. To bring in creative ideation and thought in Internal and External Brand Communication

3. To strategise and executive the best Media Mix for ATL, BTL and Digital Channels

4. To enhance the use of Digital Marketing

5. To create Product specific Marketing Plans and execute the same to generate leads

6. To carry out Customer analytics and use data to help make key business decisions using predictive analytics.

7. To commission and lead the market / customer research effort to feed into the product design process

8. To work with Sales & Design teams to develop Creative collateral

a) Brochures; b) Social Media; c) Promotional Materials d) campaign support

9. To Coordinate with Liaison Team to obtain requisite clearances where necessary