ASM - General Trade - FMCG/F&B

ASM - General Trade (GoToMarket) - MNC FMCG at West

- Ensuring quality of market coverage(driving sales KPI’s) through a team of Sales Officer and strong distribution network

- Improved relative Market Share in weak patches in Territory by improving distribution depth by better service frequency to customers, distribution efficiency by mapping non buyers with higher industry contribution

- To develop new business plan in order to increase volume sales; Growth mapping and Opportunity tapping

- Executed Go to Market strategy for Territory, delivered maximum routes with 100% Go to Market (GTM) adherence

- Understanding and developing a strong Hub & Spoke model to drive strong rural market execution excellence & improve market share

- Design, recommend and implement innovative Trade Marketing activities through identification of trade channels and segments

- Designed and executed Sales force automation project with a potential monthly saving of on efficient usage of trade spends and lesser claim processing time and analysed impact on sales KPI's for frontline

- To motivate, train & develop frontline sales for achievement of targets & work towards their all-round development.

Desired Profile

Academic and Experience:

- MBA from a Premier Institute, specialized in Sales & Marketing Management

- 2 to 6 years experience

- MBA (Full Time) Premium Institute from 2010 & 2011 Batch only

- MBA (Full Time) non Premium Institute from 2007/2008/2009 Batches only

- Essential to have worked in the FMCG/Food/Beverages Industry. Strong understanding of sales processes, systems, retail environments and exposure to customer / stockist management required

Should be open to relocate anywhere in West zone.

Kindly send your CV to rajesh.panindia@gmail.com

Rajesh Barve
(Head Operations)
PAN India Recruiters
(Office) - 022 - 65160113 : (Mobile) - 09224598001