Purpose :

The position is that of a frontline sales Manager who would primarily be responsible for driving Services revenue in defined geography with the help of a team, through mapping and converting the business opportunities across various segments/B2C/Product Categories by working closely with all Key stakeholders thereby, achieving overall business objectives.

Business Responsibility Areas :

Business objectives :

- Drive SPS (Safe painting service) for the region and handling the team to drive focus product, Conversion ratio, Complaints and NPS etc.

- Drive overall sales and growth at unit level by meticulous planning, Indexing and driving conversions with the help of key stakeholders with optimum, inputs and resources

- Strategize and drive growth of core and focused products by identifying opportunities and analyzing trends and getting the product penetration at sites plan implemented by the team

- Explore opportunities for gaining market share by analyzing data and trends to ensure sustainable sale potential

- Analyze data and keep track of key parameters to enhance operational effectiveness

Market Development:

- Identify opportunities across various business segments for all the Key focus product categories and driving the business with help of applicators and dealers with product upgradation.

Collections:

- Oversee effective money circulation with dealers to ensure timely collections and ensure good cash flow for the service providers

Customer centricity :

- Enhance consumer experience by ensuring resolution of complaints within the defined timelines. Find the opportunities to enhance customer experience by introducing new & impactful services.

Contractor Management :

- Maintain healthy contractor set by Identifying opportunity areas for engagement through participation in loyalty programs and also facilitate in their value growth by planned activities.

Demand Planning :

- Forecast the material demand in the market appropriately to ensure availability of stock as per market demand

Integration :

- Integrate with other verticals like Retail Sales, product brand team, Services central team, Commercial and Marketing function to promote sales and services to customers.

Team Management:

- Work on growth and development of the reporting team by providing them with required inputs, direction and opportunities.

- Productive utilization of manpower resources to drive business growths

Key Performance Indicators:

- Value and volume targets for the Unit

- Percentage gain in market share

- Value, volume & site penetration targets at product level

- Applicator/Consultant engagement & training

- Collection Efficiency Index

- Closure of customer complaints within benchmark

- Working in collaboration with other allied business teams to drive business in Waterproofing, Wood finishes, Textures, Nilaya, admixture Categories, etc.

- Fluent in speaking Malayalam