Arm Digital - Head - Social Media

#ARM Worldwide :

What do we do

We implement digital strategies ensuring brands achieve 'preferred' status in the minds of its consumer faster than competitors.-

Our services range from digital training to executable high-level strategy, from image management on digital to audio/video content production, from bid management to brand advocacy.

We completely believe in the power of content and hence the endeavour id to design, develop and distribute creative textual/imagery /video content.

Position: Social Head

Experience:- 7-10 years

Location:- Gurgaon

Primary Purpose of the Role:

- Work on brand projects and contribute to the creation of digital experiences

- Manage work efficiently, generate ideas collaboratively with the team, and must have a passion for content

- Work across multiple platforms to drive engagement and positive customer behaviour.

Major Responsibilities & Deliverables:

- Owner of the social media strategy to be created by ARM for its clients.

- Oversee the management of social accounts through delegation to team members as well as hands-on management.

- Manage large-scale programs across multiple platforms

- Work with the Business heads to set the strategic vision for all social programs

- Work closely with the Business heads to improve department process.

- Maintain client budgets and monitor daily performance / Identify issues

- Perform account analysis and optimizations to meet clients- ROI goals

- Create comprehensive client reports

- Identify new strategies and tactics for testing and make recommendations to clients

- Follow quality assurance standards to ensure quality and accuracy

- Present performance results at client meetings

- Managing the- social- media- marketing strategy focusing on LinkedIn, Twitter, Facebook, Google+, and other relevant platforms for our business.

- Execution of- social- media- activities (i.e. tweeting, sharing, engaging, liking, increasing- social- reach)

- Spending time on Social Networks every day engaging with target audiences by sharing content, finding ways to grow and improve overall engagement with our Social Platforms Company Page.

- Creating and managing a blog post platform for internal and external communications

- Conduct competitive analysis studies on client competitors.

- Strategizing and executing social media campaigns across all online media and key channels

- Reports making and presentation skills.

- Hands on experience of Social Media Monitoring Tools such as Sprout Social, Klout etc.

Account Mining & Partnerships :

- Get the team to work collaboratively to identify potential problems, and formulate recommendations.

- Contributing to pitch presentations from Social Media standpoint.

Account Management :

- Detailed knowledge of the social media strategy formulated for different brands.

- Ensure effective and timely implementation of strategies

- Briefing and managing the creative and content teams

- Take regular feedback from the client regarding the quality of work and areas for Improvement.

Team Management :

- Foster growth and skill development of team members and delegating responsibilities.

- Helping to drive innovation and efficiency within the team

- Internal communication to streamline and standardize service quality.

- Provide leadership of the account team and client, and ensuring best in class work is delivered consistently.

- Improving the tracking and monitoring of team members as they progress through their work and skill set, and providing supports such as counselling and extra training, where needed.

- Active participation in the hiring process as part of interviewing and assessing candidates for their team as per the requirements of the accounts.

- Keep a tab/lower the attrition factors within the team and advice and inform the management accordingly.

- Track and report the training required on various training modules and suggest improvement to the company

- Perform Quarterly Evaluation and Annual Appraisal for the team member periodically and update the HR and Management of the signs of progress