Area Sales Manager - Horeca - Liquor Group

We have an urgent role with a Leading Liquor Group

Role : Area Sales Manager - Horeca Segment

Profile :

Experience:

5+ years of experience in Horeca Sales , You should have exceptional interpersonal skills and the ability to build and maintain strong relationships with key stakeholders, such as bar owners, restaurant managers, distributors, and retailers. Build a commercially beneficial relationship with retailers/distributors.

2. Communication Skills:

You should possess excellent verbal and written communication skills to convey product information, negotiate deals & value propositions to convince stakeholders.

3. Premium Focus

You should understand "Beverage" as a product category and have a broad understanding of market dynamics, consumer, trends and market players.

4. Analytical Ability

- You should understand various levers of business & their interlinkages. (Mix/Margins/Cost etc.) and make commercially profitable business decisions to drive business growth.

- You should have a structured thinking process in identifying solutions. Ability to gather, interpret & evaluate data to identify patterns, trends & insights. Can suggest solutions based on data analysis to solve business problems.