Area Sales Manager - FMCG

Key Responsibilities :

- To achieve the primary and secondary targets every JC in the areas responsible

- Set individual sales targets with sales team, delegate responsibility for customer accounts to sales personnel and co-ordinate sales action plans for individual salespeople

- Recommend resource reallocations to continuously achieve and exceed target productivity and to ensure that sales in the area of responsibility as per the forecast for the BU are achieved / exceeded

- Monitor the achievement of sales objectives by the sales team and liaise with other company functions to ensure achievement of sales objectives

- To ensure distribution and productivity objective are met in the respective areas

- Sales Development through new accounts, new territories and additional products; Contribute to the Sales growth target by continuously identifying and creating new sales opportunities

- Provide necessary support by working together with the sales team in key and challenging accounts

- Coordinate with subordinates to ensure long term growth & retention of the new sales opportunities created

- To maintain healthy relationships with super stockiest and sub stockiest and motivate them to increase sales

- To ensure 100% market coverage by monitoring the sales force movement tracking

- To generate timely sales reports, monitor the reports and analyze the same, every JC, through RS connects- Intra-company coordination with SCM team on inventory management

- Promote processes to improve coordination between sales team and marketing / support functions and also between the sales and the technical team

- To ensure the teams are functionally trained regularly, identify the best talents in the team and work on grooming them to the next level

- To work with the marketing and give regular consumer/customer feedback on products and also any new product ideas from the market