Key Responsibilities  The person would be Responsible for planning, development and implementation of all of the Organization's marketing strategies, marketing communications, and public relations activities, both external and internal. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the Organization.  1. Responsible for creating, implementing and measuring the success of :  A comprehensive marketing, communications and public relations program that will enhance the Organization's image and position within the marketplace and the general public; and all Organization marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth.  2. Ensure articulation of Organization's desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external.  3. Responsible for editorial direction, design, production and distribution of all Organization publications.  4. PR Campaign - Running PR campaigns as per business requirements.  5. Media Planning - Coordinate media interest in the Organization and ensure regular contact with target media and appropriate response to media requests. Collaborating with Digital, Social Media, and Print, any other viable medium of communication to ensure consistent messaging - in voice & tonality w.r.t architecture of Brand.  6. Develop, coordinate and oversee programs, technical assistance and resource materials to assist chapters in the marketing, communications and positioning of their activities.  7. Ensure that the Organization regularly conducts relevant market research and coordinate and oversee this activity. Monitor trends.  8. Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress to the Executive Director and Board.  9. Develop short- and long-term plans and budgets for the marketing/communications/ public relations program and its activities, monitor progress, assure adherence and evaluate performance.  POSITION REQUIREMENTS  Functional Requirements:  - More than 8 years- experience in marketing, communications & public relations with demonstrated success, preferably in the not-for-profit or association sector.  - MBA in Marketing, public relations preferred. Graduate degree in a related field is desirable.  Soft skills & Behavioral skills:  - Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.  - Strong creative, strategic, analytical, organizational and personal sales skills.  - Experience developing and managing budgets, and hiring, training, developing, supervising and appraising personnel.  - Demonstrated successful experience writing press releases, making presentations and negotiating with media.  - Experience overseeing the design and production of print materials and publications.  - Computer literacy in word processing, database management and page layout.  - Commitment to working with shared leadership and in cross-functional teams.  - Strong oral and written communications skills.  - Ability to manage multiple projects at a time.

Mumbai

Aranca - Manager - Marketing   

Aranca - Manager - Marketing    ,Job Description for Aranca - Manager - Marketing    in Aranca in  Mumbai for (8-10) years of experience. Apply Now!

Job Description for Aranca - Manager - Marketing    in Aranca in  Mumbai for (8-10) years of experience. Apply Now!