Posted By
Posted in
Sales & Marketing
Job Code
1255557
Marketing Manager
Looking for MBA - Marketing freshers OR with 2-3 years of experience in marketing.
Key Responsibilities:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyse consumer behaviour and adjust email and advertising campaigns accordingly
- Strategising & executing offline marketing campaigns and tracking the efficacy
Technical Skills:
- Proficiency with online marketing and social media strategy
- Proven success in designing interactive applications and networking platforms
- Solid knowledge of website analytics tools
- Experience in setting up and optimising Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
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Posted By
Posted in
Sales & Marketing
Job Code
1255557
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