Appie - Digital Marketing Role

Salary Range: 8 - 12 LPA

Our team members are the key to our ability to achieve our mission to spark the creativity that lives in every person. If you are dynamic, energetic and passionate on research and like writing about it, then this opportunity is for you.

ONUS TO DO :

- Create online marketing content including content for our website, blog, social media like Facebook etc by being a driving force behind our social media strategy, outreach and execution.

- Work with our in-house team to create customized content while maintaining company interactions for in house projects on internet marketing.

- Promote company's online presence through exploiting the use of search engine optimization, social media and contextual advertising.

- Create manage and grow the brand through social media marketing platform, websites and offline marketing by developing compelling content for various languages, markets, platforms and learners.

- Overseeing the social media strategy for the company, managing brand through creative marketing.

- Evaluating customer research and market conditions creating brand awareness across traditional and social media platforms.

- Deploy tools and technologies using industry knowledge to constantly monitor online social space, sharing the findings while actively engaging and communicating with the world.

- Create dialogue within the members, actively engaging and growing the community through lead generation, lead qualification, communication, brand building and conversion.

- Provide SEO analysis and recommendations in coordination with elements and structures of websites and web pages. Assist in development and execution of communication or content strategies via social communities in coordination with SEO goals.

What It Takes :

- Prolific writer with excellent editorial skills, such as copy editing and proof reading.

- Quick in internet research and impeccable in writing skills.

- Understanding and passion for social media, internet marketing, SMO and SEO.

- A flare for content writing / editing for websites, magazines, directions, blogs with an understanding of latest social media trends and appropriate writing styles.

- Relevant experience interfacing with and utilizing social media tool sets like Facebook, twitter, LinkedIn among others, mobile application and blogs.

- Brainstorming on creative growth strategies, utilizing strong analytical abilities to evaluate end customers experience across multiple channels

Individuality :

- Excellent knowledge on keyword research, writing and analysis.

- Passion for brand building and creativity.

- Outstanding ability to think creatively, identifying and resolving problems.

- A go getter with ability to perform in a highly functional, high quality, quick turnaround manner, with minimal direction.

- Good knowledge of search engine optimization (SEO) techniques.

- Ability to deal with ambiguity.

- Adherence to work in teams, meet deadlines and achieve milestones.