Consultant at Crescendo Global
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App Marketing Role - EdTech (3-8 yrs)
App Marketing-EdTech-Bangalore-3+ Years
Digital marketing opportunity with a leading EdTech organization that is looking for a professional with 3+ Years of experience in App marketing, Google Ads, Facebook Ads, paid campaigns and Lead generation.
You will responsible for Planning, testing, and executing mobile app & Web marketing campaigns for App Growth and Lead generation.
Location : Bangalore
Your Future Employer : Leading Indian EdTech organization.
- Responsible for Planning, testing, and executing mobile app & Web marketing campaigns for App Growth and Lead generation.
- Managing all digital marketing channels (for consistency) YouTube, AdWords, Facebook, LinkedIn, Affiliate networks etc.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) and Focusing on data driven optimization strategies along with regular experiments and A/B test approach.
- 2-3 years of experience in running Mobile app marketing campaigns, Web Lead generation campaigns, understanding of Appsflyer or Branch.io or any other MMP and a CRM 4 Private and Confidential.
- Highly creative with experience in identifying target audiences and devising digital performance marketing campaigns and Knowledge of website & Mobile analytics tools (e.g. Google Analytics, Appsflyer)
- Have excellent understanding of channels like Google, Facebook and LinkedIn for performance marketing along with exposure to other channels.
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