CRM Lead at Apollo24|7 will drive the marketing engagement adoption and own the customer success metric for the organization. He/She understands the importance of customer relationship/lifecycle management and gets a complete suite of marketing services - Push, SMS, Email & WhatsApp campaigns, Loyalty Programs - executing them to drive incremental revenue, generating new and repeat purchases and extending customer life-span. Key areas of responsibilities - Design and plan CRM campaigns to drive transactions from new/existing/dormant customers. Work on the CRM calendar with an Omni-channel approach. - Plan and design the automated CRM journeys to drive enhanced engagement with the users - Drive and monitor DAU & Conversion for different types of users and work on reducing uninstalls through win-back initiatives - Own the product adoption metrics for Engagement product line (Engagement, CRM, Loyalty program, Feedback) - Set-up internal processes and marketing strategies for service up-sell, execution, reporting and resource-allocation basis customer segmentation - Draw insights from quantitative and sentiment analysis and leverage these findings across marketing and product domains to solve for customer engagement and churn metrics - Manage a team of 10+ resources for CRM execution to drive adoption, engagement and revenue metrics for the department - Collaborate with the Product Management to ensure Product Market fit of Engagement product line at any given point of time Team Size: 10+ CRM team members Qualification - MBA from a tier-1/2 institute Experience- - Ability to solve complex problems smartly - Exposure to start-up ecosystem - 6-10 years of relevant experience in CRM - 3+ years experience in people management - Excellent understanding of CRM marketing concepts and best practices - In-depth knowledge of Google Analytics and CleverTap - Should be proficient in MS excel. - Excellent communication and interpersonal skills - Hunger to own the product & take it to the next level - Healthcare industry experience is a plus

Gurgaon/Gurugram

Apollo 24|7 - Head - CRM 

Apollo 24|7 - Head - CRM  ,Job Description for Apollo 24|7 - Head - CRM  in Apollo 24/7 (Apollo Hospital Enterprise Limited) in  Gurgaon/Gurugram for (6-12) years of experience. Apply Now!

Job Description for Apollo 24|7 - Head - CRM  in Apollo 24/7 (Apollo Hospital Enterprise Limited) in  Gurgaon/Gurugram for (6-12) years of experience. Apply Now!