Antuit - Regional Lead - Web/Social Media Analytics

Qualification (5-7 years of relevant exp.), Masters (5-7 years of relevant exp.), in Computer Science and Engineering preferred

Specific Skill Set Web Analytics, Adobe, Google Analytics

Job Responsibilities Prior experience in Web Analytics/Social Media Analysis.

- Adobe, Site-Catalyst, Omniture, Google Analytics.

- Omniture/Site Catalyst implementation.

- Adobe certification

- Working experience in Doubleclick/Vindico/Shareablee/TubeMogul/Experian etc.

- Implementation & reporting on adobe

- Create executive dashboards in Omniture as per business requirement for business owner.

- Experience in Adobe Dynamic Tag Management, Adobe Mobile App Reporting, Google Tag Manager, Core Metrics, UnicaNetInsight, Tableau etc.

- Classifying Campaigns, Landing Pages, Products, Traffic etc.

- Good Experience into ClikStream.

- SEO and SEM optimization

- Matrix reporting.

- Optimise Digital and Marketing analytics for the clients website.

- Recommend KPI's.

- Customer Segmentation, Attribution

- Familiarity with ad serving platforms, natural and paid search related reporting etc..

Client Facing ( Yes / No ) Yes

Permanent / Consultant Yes

Reporting to

Interview Process (Written Test / personal Interview) Personal interview