Anarock - Head - Client Servicing/Digital Marketing

Client Servicing (Digital Marketing)-Head || Gurgaon

Responsibilities:

- Manage client relationships, campaign management & business operations

- Work with the Business Unit head to identify, define & implement business opportunities

- Understanding real estate developers' requirements and designing a digital marketing campaign best suited for their needs.

- Interacting and coordinating with the in-house performance marketing team to deploy and manage digital campaigns.

- Interacting with clients on a regular basis; optimize and scale the campaigns to achieve the required results.

Desired qualifications and personal traits:

- A proven Marketer, deeply familiar with the tools and techniques of digital marketing.

- Ability to think strategically and operationally, delivering the day to day while defining and leading future direction.

- Highly analytical thinker, passionate about the value of data and compelled to find insight in it.

- A strong collaborator able to influence broadly, secure buy in and become a preferred partner of key global teams.

- Experienced in multi-territory campaign management.

- Experienced team leader with a record of leading high performing teams and developing skills and careers of team members.

- Highly effective communicator able to crisply present complex and data rich proposals, both in written and verbal form.

About us:

The ANAROCK Group is one of India's leading residential real estate services companies having diversified interest across real estate value chain. Our Group Chairman, Mr. Anuj Puri is India's prominent thought leader in the real estate industry. He is an acknowledged expert on real estate opportunities both in India and across the globe. With over 27 years of illustrious journey, Mr. Anuj Puri was the former Chairman & Country Head of JLL India.

ANAROCK is the coming together of two words. ANA - the mathematical fourth spatial dimension symbolizing our firm's four core values of Ethics, Integrity, Transparency and Trust - and ROCK, the globally understood symbol of solidity and stability. We are committed to consistently deliver optimal value to our clients from the base of our core promise - Values over Value.

The Group's key strategic business units comprise of Residential Business: broking & advisory services to clients; Investment Business: debt, equity and mezzanine funding and Research & Consulting Business.

With a growing team of 1000+ professionals, ANAROCK operates in all key property markets across India - Mumbai, Chennai, Bangalore, Gurgaon, Noida, Hyderabad, Kolkata, Pune, Lucknow and international presence in Dubai, Abu Dhabi

Digital Marketing has revolutionized the Indian Real Estate industry in a significant way. Developers are now looking for a strategic partner that will cater to all their Digital Marketing requirements. At ANAROCK Digital, we offer comprehensive tech-enabled digital marketing services through our in-house experts and best-in-class tools. Our services range from Performance Marketing, Website Management, Social Media Management, & reporting/analytics tools.

WHAT WE DO:

As a preferred partner with Google & Facebook, we ensure efficient project execution through a data-driven approach by offering the right solutions to our clients, thereby delivering a higher ROI. With our unique combination of proprietary marketing automation and reporting tools and a differentiated technology platform, we ensure efficient execution of projects.

We are a dedicated real estate digital marketing agency with a clientele of renowned developers like Lodha Group, House of Hiranandani, Piramal Realty, Tata Realty, Godrej Properties, and many more.

CORE FUNCTIONS:

PERFORMANCE MARKETING:

- Partnership with real estate & cross-industry affiliates

- End-to-end sales campaign optimization

- Efficient media planning

- Search engine optimization

- Blogs & on-page SEO

- Technical SEO

- Off-page SEO

- Content marketing

- Voice search SEO

- Social media & ORM

- Social media & content strategy

- Page management

- Creative campaigns & format innovations

- Sentiment analysis

- Social listening & response management

- Marketing technology

- Anarock digital panel

- Real-time integration with marketing channels & CRM

- Microsite design & development

- Attribution led analytics report