Analyst/Sr.Analyst - Marketing Analytics - Bangalore/Gurgaon Location About the company : Cartesian is a 12-year-old analytics firm. During this time, we've helped some of the largest brands across the globe unlock unprecedented value from their data. What we've achieved is the envy of the industry - scale without institutional funding, domestic market dominance, consistent recognition as one of the best analytics firms in India (including the Frost &amp; Sullivan Marketing Analytics firm of the year - 2018), and a team that straddles analytical and business thinking better than anyone else. Our client list reads like a veritable who's who of companies at the cutting edge of decision sciences being applied for operational and revenue gains. Our greatest joy comes from not just having a valuable set of clients, but in them actively talking about us to their peers, partners and friends. Role Purpose : - To be an independent Analyst who works on multiple designated client accounts and applies - Analytics for better business decision making especially in the area of Marketing Analytics. Key Responsibilities : - Understand Client brief and translate into tasks and analysis steps. Deliver insights and results&nbsp;back to the Client independently - Client Data handling, generally high size of data. Loading, analysing the data and generating&nbsp;analytical outputs as per the requirements - Provide business analytics (statistical analysis a part of the output) to the client as a part of&nbsp;decision making - Develop insights to help marketing teams in business decisions - Provide data &amp; information required by key client stakeholders in the Marketing / Retail / Brand&nbsp;teams for effective forward planning, campaign management and customer strategy - Deliver projects, assignments and client requests in time and with high accuracy - To develop &amp; manage performance reports for brand &amp; business performance on an ongoing&nbsp;basis. Desired Behaviour : - Customer Focus - Dedicated to meeting the expectations of internal and external clients. - Problem Solving - Uses logic and methods to solve difficult problems with effective solutions.&nbsp; - Probes all fruitful sources for answers. Is excellent at honest analysis. Looks beyond the obvious&nbsp;and doesn't stop at the first answers - Agility and Quick Learner - Learns quickly when facing new problems. A relentless and versatile&nbsp;learner - Drive for results- Able to set priorities, pursue tasks tenaciously &amp; with a need to finish. Able to&nbsp;overcome setbacks which may occur along the way Required Mandatory Skills : - Comprehensive knowledge of basic and advanced (qualitative &amp; quantitative) tools and&nbsp;applications preferred - Fundamental marketing skill - Must have experience in using Statistical techniques like&nbsp;Clustering/Segmentation, Regression, CHAID, ANOVA etc - Knowledge of advanced MSExcel - Proficiency in SQL and at least basic Python Other Skill Sets (good to have) : - Demonstrate capability to provide meaningful and actionable insights for Marketers - Good understanding and working experience with multiple data sources (Transaction data,&nbsp;Customer Profile Data) - Strong written communications - Is able to write clearly and succinctly in a variety of&nbsp;communication settings and styles. Can get messages across that have the desired effect - High level of comfort with receiving, loading, cleansing, enriching &amp; enhancing transactional&nbsp;data sources - Good understanding of the business environment in India (Retail, BFSI, Travel,&nbsp;Entertainment) is preferable - Good understanding of the media landscape (Direct Mail, Email, SMS etc.) will also be beneficial Education and Experience : - Graduation in BE / BTech

Bangalore

Gurgaon/Gurugram

Analyst/Senior Analyst - Marketing Analytics 

Analyst/Senior Analyst - Marketing Analytics  ,Job Description for Analyst/Senior Analyst - Marketing Analytics  in Hitachi Vantara in  Bangalore Gurgaon/Gurugram for (1-5) years of experience. Apply Now!

Job Description for Analyst/Senior Analyst - Marketing Analytics  in Hitachi Vantara in  Bangalore Gurgaon/Gurugram for (1-5) years of experience. Apply Now!