Analyst/Senior Analyst - Digital Analytics - BFSI

Analyst/Senior Analyst - Digital Analytics

- Our client is one of the leading multinational financial services company, looking to hire Analyst / Senior Analyst in the Digital Analytics space.

Responsibilities :

- Delivery on Digital Analytics requirements for areas identified.

- Insights driven analytical approach.

- Focus on communication of insights and presentation.

- Consulting skills to help partners identify next steps within their areas and action on it.

- Identifying insights from the data and providing compelling commentary.

- Digital channel behavior and customer experience deep dive analysis.

- Effective and persuasive presentation (verbal and written) to project teams and business leaders.

- Coordinating web analytics tags, tracking parameter implementations, data & tag audits and overall program management.

- Managing senior management dashboards.

Desired Profile :

- MBA/MA Economics required from premier schools.

- 1-5 years of overall experience in Digital Analytics.

- Exposure to Omniture SiteCatalyst / Insights / Discover, SAS, Tableau / QlikView, Excel and PowerPoint.

- Experience on working with web log data.

- Effective presentation and story boarding skills with exposure to executive level presentations.

- Ability to provide insights and recommendations using strong analytical skills; striving to convince key company decision makers of business benefits of the proposed solutions.

- Exhibits high degree of pro-activeness in analyzing customer behavior using available data to influence changes on the website.

- Understands the digital ecosystem and best practices and applies this knowledge to work.

- Understands relevant technology applications in his area.

- Experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research.

- Experience in managing partner relationships and overall program management.