About Amazon.com  Amazon.com strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon.com continues to grow and evolve as a world-class e-commerce platform. Amazon's evolution from Web site to e-commerce partner to development platform is driven by the spirit of innovation that is part of the company's DNA. The world's brightest technology minds come to Amazon.com to research and develop technology that improves the lives of shoppers and sellers around the world.  Category Marketing Manager, Consumer Electronics:  The Amazon India team is looking for an experienced, results-driven marketer to execute on category marketing initiatives across the Consumer Electronics category on Amazon.in. The category is among the largest categories and growing at a rapid clip. The product lines under this vertical include: mobile phones, tablets, laptops, home entertainment, cameras & photography, car electronics etc. and all the accessories related to these devices.  The successful candidate for this high impact role will be a self-starter with a passion for independent, creative problem-solving, have proven data analysis skills, demonstrate great - voice- and content creation chops (i.e. strong writing skills), show strong ownership and commitment, have proven leadership experience in managing projects, and bring relevant insights in marketing and merchandising.  The Category Marketing Manager's primary responsibilities will include:  1. Consumer Marketing  - Define event calendar for the category and integrate the same with all traffic channels like Social Media, Display Ads, and Associates. However, all these channels will be paid and over and above the free campaigns that are initiated and run in consultation with category Site Merchandisers. These should help build unaided recall for the category.  - Build events and PR stories calendar in coordination with PR Team. These will include tie into ongoing PR activities as well as initiating/identifying relevant opportunities with brands/exhibitions and involving PR team to work together on it.  - Partner with Category Managers on category specific awareness initiatives; create standardized goals across individual categories and measure efficacy of marketing and merchandising efforts and customer satisfaction  2. Brand Partnerships  - In addition to being a transaction platform, Amazon.in is also a brand building platform. The Category Marketing Manager will identify set of priority brands and develop their marketing plans/strategy on the platform.  - Develop beneficial programs/tie-ups for both Amazon and the brand  - Work towards creating co-opportunities with brands by creating brand stores, brand launch plans, monetizing current assets etc.,  - Work closely with brands to develop customer facing content and guides.  3. Free Search: Identifying SEO optimization opportunities such as creation of new nodes, content optimization, backlinking to increase Free Search Traffic for the Category  4. Associates:  - Setting up couponing, more deals or flash sales to get Associates interested in the Category  - Identifying and signing up brands as associates or offline congregation points, as they would drive high intent traffic  5. Traffic  - Direct Traffic: Identifying opportunities on the Gateway to get more ingress points for the Category. These include but are not limited to more Cross Category stores, brand stores, topical stores.  - Other Channels: Identifying opportunities to get more coverage for Electronics across other channels  6. Experience  - Work with Category Product Manager and develop/bring in widgets/features on site for better customer experience. These will be specifically initiatives that benefit customer visual experience onsite  7. Help define and develop tools for scale and automation  Amazon is an equal opportunity employer. Amazon or its Recruitment Partners do not charge any fee or security deposit from the candidate for offering employment.

Bangalore

Amazon - Category Marketing Manager - Consumer Electronics - IIM/XLRI/FMS/ISB/MDI/SP Jain/JBIMS/NITIE/IIFT/SIBM 

Amazon - Category Marketing Manager - Consumer Electronics - IIM/XLRI/FMS/ISB/MDI/SP Jain/JBIMS/NITIE/IIFT/SIBM  ,Job Description for Amazon - Category Marketing Manager - Consumer Electronics - IIM/XLRI/FMS/ISB/MDI/SP Jain/JBIMS/NITIE/IIFT/SIBM  in Amazon in  Bangalore for (3-6) years of experience. Apply Now!

Job Description for Amazon - Category Marketing Manager - Consumer Electronics - IIM/XLRI/FMS/ISB/MDI/SP Jain/JBIMS/NITIE/IIFT/SIBM  in Amazon in  Bangalore for (3-6) years of experience. Apply Now!