Managing Partner/Founder at Workoid Consultants
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AM/DM - Usage & Revenue Lead - Mobile Service Provider (4-8 yrs)
We are looking for a AM/DM - U&R Lead - with a leading mobile service provider based in New Delhi.
Job Details :
Location : New Delhi
Grade : DM /AM
Department : Marketing Operations
CTC : As per the Norm
Experience : 4 - 8 yrs
Education : Pref, MBA
Main Responsibilities :
- Coordinates with marketing research agencies and different circles to conduct competitor analysis, understand consumer behaviour, test satisfaction with brand, profile customers, test new communication etc.
- Ensures high revenue generation by attracting new customers and retaining the present ones by keeping the churn under control.
- Carries out all prepaid activities like offering new schemes, costing, customer promotions, launching new products & services and modifying the current ones to increase acquisitions.
- Coordinates with team to plan new tariffs, new products & services, changes like physical packaging etc.
- Targets specific customer segments like corporate etc. and promotes product features through events, contests, road shows etc.
- Base management of HVC+, ensure base share and revenue share targets are achieved. Increase stable base share & reduction of churn
- Ensure effective and result oriented deployment of Retention & Usage models like CPM & Displacement
- Driving Usage & Customer Delight via 121 - increase customer & retailer penetration, tertiary revenue through 121 and maintaining 121 P&L
- Increase STD & ISD penetration in prepaid as per targets month on month, ensure segmented promotions are done on a regular basis.
- Tracking campaign effectiveness and revenue upside by closely tracking and monitoring each campaign. Coordinating with other product verticals to ensure revenue maximization
- Regularly track and monitor base KBIs, activity update, ILD / NLD, 121, retailer facing U&R through 121.
If the above role excites you, Kindly share your updated resume and latest photograph with the below mentioned details :
Open to relocate to New Delhi
Reason seeking relocation
Family Set up ( Married /Kids/ Spouse Job)
Is your current role in U & R Voice
Exp in U & R Data
Explain your current role briefly
Current Gross CTC (Fixed + Variable)
Expected CTC (Fixed)
Founder - Partner
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