AM - B2B Marketing - Auto Ancillary

AM-Marketing

Designation- AM- Marketing

Reporting to: DGM - Marketing

Principal Accountability:

1. Create and execute a B2B communications strategy that takes into account customer insights, customer segmentation, customer value proposition, and sales strategy

2. Will be responsible for all marketing efforts, industry direction, market share analysis, product vision, service offerings, corporate branding, social media engagement, advertising placement, blog writing, video producing, podcast recording, campaign management, prospect nurturing, and sales material creation

3. Manage B2B budget, timely and accurate updating of information in budget spreadsheets.

4. Corporate marketing initiatives ensuring the brand strategy is consistently translated across all external communication: decks, sales sheets, kits, videos, and trade shows

5. Market research and competitive analysis that leads to actionable insights

6. Coordinate with external marketing agencies and vendors and oversee their deliverables

7. Development of business tools & Marketing tools for Corporates

Key skills:

1. Excellent interpersonal skills, presentation skills & Communication Skills

2. Solid financial and analytical skills

3. Demonstrated record of delivery on value adding projects and programs.

4. Strong problem solving skills leading to effective decision making.

Qualifications:

- MBA/PGDBA in Marketing with 5-7 yrs of experience in B2B marketing

CTC- Rs 7 to 7.5 Lpa

Company name - Sapwood Ventures Pvt Ltd

Recruiting for - A client of Sapwood Ventures who is a reputed name in the Auto Ancillary industry.

Contact person- Alka Aranha
Contact number - 9820587986
Email - alka.aranha@sapwood.net