Skill Required: Marketing automation, Salesforce, Clevertap, MoEngage, WebEngage, crm, salesforce, LTV, product growth, and customer retention, use journey, campaign management Emailer, Push Notification, SMS, tableau, BI, python Job Description: - Handling in-house product accounts and growth metrics - Own and execute life cycle marketing strategies focused on user growth & retention including a Strong understanding of the User funnel for acquisition & retention - Work on CRM tools to create journeys for existing users which help engage them more and bring them back to the platform along with generating higher revenue. - Prior experience using Engagement & Analytics tools - Strong understanding of Remarketing campaigns - A strong grasp of web analytics, A/B testing, and metrics-driven marketing - Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere - Play a key role in developing the strategies of owning customer lifecycle and enhance the lifetime value of the customer through retention marketing initiatives - Implement & Liaise as a timely Project manager with CRM platforms and solution providers to explore new mechanisms and efficient initiatives to increase the LTV of consumers - Manage and execute the Emailer, Push Notification, and SMS Campaigns. Explore other platforms for retention marketing initiatives - Work closely with all dept & product teams.

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ALLEN Career Institute  - Lead Business Analyst 

ALLEN Career Institute  - Lead Business Analyst  ,Job Description for ALLEN Career Institute  - Lead Business Analyst  in ALLEN Career Institute in  Others for (3-9) years of experience. Apply Now!

Job Description for ALLEN Career Institute  - Lead Business Analyst  in ALLEN Career Institute in  Others for (3-9) years of experience. Apply Now!