Airtel - Data Customer Lifecycle Management

Major Challenges :

- Develop & manage product portfolio roadmap for data growth

- Develop and maintain knowledge of latest market, competition, customer and technology trends

- Develop and implement methodology to continuously generate, prioritize & implement ideas for new data products

- Manage product launch life cycle; coordinate with RAD, regulatory, legal, technical, communications, IT, CSD etc.

- Develop GTM plan (# of retailers, ATL, etc.)

- Manage execution as per plan

- Set revenue, adoption and usage targets overall, and by product

- Monitor and evaluate performance of existing product base