AGM - Digital Marketing - Financial Services

Our client is one of the leading financial services organization, looking to hire AGM Digital Marketing to be based in Chennai.

Key Responsibilities:

- To drive acquisition through Digital channels, Social Media, Search Marketing, SEO, Content Marketing, Email Marketing etc

- Drive Data Insights to Key internal stakeholders

- Contribute to the e-sales business by way of Digital Performance Campaigns (Execution, Monitoring, and Analytics)

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- To partner with Digital Marketing & Communication teams, develop content and deploy based initiatives

- To Develop and prioritize product requirements for new products/services, as well as enhancements/change requirements for existing products/services to meet changing business, market, customer and competitor needs

Desired Profile:

- Graduate / Post Graduate degree in marketing or equivalent

- Proven working experience in digital marketing.

- Exposure to Digital Marketing areas such as SEM, SEO, e-sales, Google Analytics etc.

- Experience in similar function in a large size financial services organization

- Ability to brief digital creative agencies for creation of digital campaigns based on marketing insights and competitive landscape

- Ability to think digital and translate digital ideas into reality

Role is based in Chennai