Strategic and planning : - Product and Market Prioritisation - Strategize and plan products and priority Markets for Annual Marketing plan. - Identifying new opportunities for lead generation using inside sales team in the focused sector and indifferent, verticals. Market Research : - Identify research topics as per group company-specific market insights and by coordinating with product management team. Collaborate with central marketing for carrying out market research. Functional : Core : - Campaign - Existing and New Product - Collaborate with sales team for finalizing products and focussed territories for campaign planning &amp; execution. - Coordinate with the product management team to launch new products successfully. - Carry out campaigns along with integrated marketing efforts aligned with company objectives Exhibition Management : - Coordinate with Exhibitions team/Agents for smooth execution of Exhibitions as a part of company objectives. - Seminars and Trainings - Coordinate and conduct effective seminars/webinars/trainings of ACGE expertise in order to meet organization outlook. Sales Support: Develop and maintain collaterals, give-aways, and sales tools. Eg sales kits, product presentations Budget Alignment : Prepare Annual Marketing plan with detailed budget for all Marketing activities and execute the plans in accordance with the budget for assigned BUs. Content Generation : Collaborate with internal stakeholders for generating product specific content as per central Marketing team's guidelines for media, digital &amp; events. Internal process: - Ensure content generation, delivery specific to ACG Engineering business. - Ensure internal marketing communication on various marketing &amp; brand initiatives. - Communications like Product campaigns, exhibitions, seminars &amp; Website on monthly basis. People development: - Develop second line. D. Key Result Areas: - Ensure as per plan execution and proper communication of ACGE BU expertise - Ensure budget report on quarterly basis. - MIS on lead conversion &amp; ROI from marketing events. - Manage enquiries generated through marketing initiatives in association with sales team. - Work in close association with CRM team for marketing analytics.

Pune

ACG - Specialist - Marketing  

ACG - Specialist - Marketing   ,Job Description for ACG - Specialist - Marketing   in ACG in  Pune for (3-7) years of experience. Apply Now!

Job Description for ACG - Specialist - Marketing   in ACG in  Pune for (3-7) years of experience. Apply Now!