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Kanchan

HR Executive at Iris Corporate Solutions Pvt Ltd

Last Login: 09 March 2015

4107

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Consulting

Job Code

166995

Account Manager/Client Service - Quantitative Research

3 - 9 Years.Delhi NCR
Posted 9 years ago
Posted 9 years ago

The position is responsible for:

- Complete ownership for research design, execution and overall management of research projects on behalf of the client.

- Generating insights through advanced data analysis using tools like MAGIC, QUANVERT and SPSS to interpret data, detect trends and presenting insights to inform strategic decision-making for the client.

- Making proposal for the clients, questionnaire designing for various projects to address the client business issue with the help of quantitative research in order to grow great brands.

Owning the management of revenue budgets set for those clients in close collaboration with the HCS / GAD

- Evaluating the brand KPI's by analyzing the barriers & facilitators and helping in making the optimum utilization of media spends.

- Helping the brand to understand the various imagery statements which are driving the category.

- Handling brand track by analyzing their media activity, ad diagnostics, impact on its KPI's and changes in equity over time.

- Evaluating brand equity and its changes over time.

- Ads performance over time and how it has helped the brand to maintain its share in the market.

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Posted By

user_img

Kanchan

HR Executive at Iris Corporate Solutions Pvt Ltd

Last Login: 09 March 2015

4107

JOB VIEWS

213

APPLICATIONS

0

RECRUITER ACTIONS

Posted in

Consulting

Job Code

166995

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