Account Director - Mainline Advertising

We have an opening for the position of Account Director with a Mid sized Mainline Advertising agency.

We are looking for a candidate for the position of Account Director (Mainline Advertising) with minimum 5 years or so of experience. The candidate should be independent, understand the value of money and should be able to manage it.

Job Description:

Oversee advertising account staff and coordinate all facets of campaign creation and management. Serve as the direct line of communication between clients and the creative team and work directly with clients to determine the message or image that should be conveyed to consumers.

Candidate will also perform other management activities, such as accounting for client billing, projecting income for the agency and reviewing the performance of junior staff.

Besides the above candidate will also be responsible for monitoring competitors- advertising, as well as trends in the consumer market that may affect their client's business.

The role can involve handling up to four client accounts

Typical work activities:

- Meeting and liaising with clients to discuss and identify their advertising requirements;

- Working with agency colleagues to devise an advertising campaign that meets the client's brief and budget;

- Presenting, alongside agency colleagues, the campaign ideas and budget to the client;

- Working with the senior servicing to brief media, creative and research staff, and assisting with the formulation of marketing strategies;

- Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively;

- Negotiating with clients and agency staff about the details of campaigns;

- Presenting creative work to clients for approval or modification;

- Handling budgets, managing campaign costs and invoicing clients;

- Writing client reports;

- Monitoring the effectiveness of campaigns;

- Undertaking administration tasks;

- Arranging and attending meetings;

- Making 'pitches', along with other agency staff, to try to win new business for the agency.

Essential Soft skills:

Customer Focus:

Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.

Drive for Results:

Can be counted on to exceed goals successfully; very bottom-line oriented; steadfastly pushes self and others for results.

Strategic Agility:

Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.

Organizing:

Can marshal resources (people, funding, material, and support) to get things done; can orchestrate multiple activities at once to accomplish a goal; uses resources effectively and efficiently; arranges information and files in a useful manner.

Listening:

Practices attentive and active listening; has the patience to hear people out; can accurately restate the opinions of other even when he/she disagrees.

Perseverance:

Pursues everything with energy, drive, and a need to finish; seldom gives up before finishing, especially in the face of resistance or setbacks.

Political Savvy:

Can manoeuvre through complex political situations effectively and quietly; is sensitive to how people and organizations function; anticipates where the land mines are and plans his/her approach accordingly; views corporate politics as a necessary part of organizational life and works to adjust to that reality; is a maze-bright person.

A MUST in the Indian Context:

- Communication Skills: proficient in English both spoken and written

- Someone who is active in the social media space

- Someone who reads and keeps abreast with what is happening with the world at large and communication specifically