Key accountabilities :
Sales :
- Deliver sales target for all products (voice-prepaid / post-paid, data, VAS, handsets etc.) by executing the distribution strategy at the channel partner level
- Ensure quality of acquisition through the distribution channel
- Ensure availability of stock at retail while adhering to the norms
- Competition Tracking - programs & structures
- Execute promotional activities for channel partners to drive sales and build market credibility
Revenue :
- Achieve revenue target for the distribution channel across all products
Distribution expansion and extraction
- Achieve retail (MBO) expansion targets through increase in number of outlets in existing and new geographies
- Identify and develop new channel partners
People :
- Resolve channel-specific issues within specific timelines
- Keep motivation levels high through regular meetings with distributors, retailers and off-roll sales representatives
- Ensure sound coaching to RMs and distribution partners to enhance overall effectiveness
MD/AD/SD Management (owns the CP as a business entity) - Infrastructure negotiations - DSE Quality/Quantity - Working Capital (investment in business) alignment - ROI management - Primary Billing - Sizing corrections/territory dimensioning - Problem Solving - Performance trends & reviews
Core competencies, knowledge and experience:
Critical Success Factors :
- Continuous Learning & Empowering Talent
- Building Team Commitment
- Communicate with care
- Leads Decision Making & Delivering Results
- Builds Strategic Relationships & Organizational Agility
- Analytical Thinking
Threshold Functional Competencies :
- Sales Planning & Forecasting
- Negotiation
- Working with Partners
Differentiating Functional Competencies :
- Solving Problems
Experience :
- 8 - 10 years
- Experience with distribution planning and channel implementation.
Must have technical / professional qualifications:
- Essential : Graduation
- Desired : full - time post - graduation in business management/MBA
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