Role Objective :  Marketing and Communication Manager will be responsible to plan and directs the work of the Marketing & Communications department is responsible for establishing overall objectives and priorities for the direction of the department in a cost effective manner with transparency and high personal integrity.   Roles & Responsibilities:  - Assists in developing the department strategic plan, which addresses critical issues in the marketing and communications area. This includes advertising, promotions, public relations and market research.  - The plan will set out objectives for each strategic area of the department and is responsible for achieving those objectives within the stipulated deadlines.  - In consultation with the Senior Management team develops and recommends an annual plan for the Marketing and Communications department.   - The plan will set out objectives, plans, and specific activities to be pursued in each area of responsibility.   - This plan will be developed in the context of the organizations strategic and operating plans and will be directed at supporting the objectives established in those plans.   - These plans have to be then executed in a timely and cost effective manner.  - Makes presentations to the Senior Management for Marketing and Communications strategies and activities.  - Provides strong, effective and highly visible leadership to the Marketing and Communications team in order to capitalize on the full potential of this most critical resource.   - Ensures that all employees are stimulated, motivated and guided to contribute fully to the realization of Indus mission, vision, goals and objectives.  - Develops and implements communications and media strategies that successfully deliver information and key messages to the public.  - Develops and maintains a strong and productive relationship with both print and electronic media.   - Ensures the organization is understood by the media and the media are interested in presenting information to the public in a manner that informs and educates them on the organization.  - Directs market research activities in order to keep abreast of changing demographics and other relevant issues in order to evaluate marketing and communication activities and to monitor emerging issues.  - Ensures the development of advertising and promotional plans in both main stream and digital space while managing the annual advertising and promotional budget in a cost effective manner.  - Manages the use of internal & external resources as they pertain to the marketing and communications function (e.g. advertising agencies, digital agencies, printers, etc.)   - Works closely with all departments of the company.  - Keeps abreast of all trends in the industry.  - Performs other related duties as assigned.  Education and Experience:  - Experience working on scalable Telecom domain IT company with 10+ years.  - Extensive experience of developing, maintaining and delivering on marketing strategies to meet company objectives.  - A strong understanding of customer and market dynamics and requirements.  - If applicable, a willingness to travel and work in a global team of professionals.  - Have experience in supervising and managing a marketing team.  - Ability to understand culture and brand and maintain it consistently in all external communication  - Liaise with cross functional team members at all levels  - Strong research skills to ensure copy is accurate and does not infringe copyright

Gujarat

Others

Sterlite Tech - Marketing & Communication Manager 

Sterlite Tech - Marketing & Communication Manager  ,Job Description for Sterlite Tech - Marketing & Communication Manager  in Sterlite Technologies Ltd. in  Gujarat Others for (10-12) years of experience. Apply Now!

Job Description for Sterlite Tech - Marketing & Communication Manager  in Sterlite Technologies Ltd. in  Gujarat Others for (10-12) years of experience. Apply Now!