Sr Manager - Rural Market Activation - Media

Discipline - Marketing

Subsector - Direct Marketing

Location - Mumbai

About our Client - Our client is a leading player in the satellite television provider space head quartered out of Mumbai with one of the largest subscriber bases in India. They have been recognized many a times for their innovative practices and are looking for a Rural Market Activations Senior Manager to lead the business initiatives.

Job Description - Reporting to the General Manager, the Job responsibilities will include :

- Having worked in Rural market

- Having handled large scale rural activations like

- Door to door campaigns

- New product launches

- Choupal activities

- Having worked with Aanganwadi workers

- Dhol activities

- Managed visibility and communication in rural markets

- Managed Haat activities

- Coordinated with panchayats / other registered bodies to drive rural activation campaigns

The Successful Candidate - A successful applicant would come with approximately 5-6 years of targeted exposure within the rural activations segment. Pan India experience with previous expertise in BTL activations will be an added advantage. Preferred experience FMCG (Levers on their frontline Shakti project, ITC e-choupal, P&G etc)

What's on Offer - Role with pan India responsibility and working closely with the management team

- Workplace with motivated peers who take pride on delivering results

The Apply Button will redirect you to Michael Page's website. Please apply there as well.