SIBIA - Analytics Consultant - Digital Marketing

SIBIA creates live analytics solutions to provide Decision Enabling applications to business users across industries for marketing, sales and customer intelligence domains. All our solutions are powered by cutting edge predictive methodologies and state of the art web technologies.

We are looking for a dynamic analytics team member who can build strong capabilities in digital marketing analytics for e-commerce, retail, consumer brands and media clients.

The Analytics team member will manage the solutions by regularly interacting with the client team.

You will be a self-driven individual working independently towards to success.

We are an open environment, ownership driven new age business that rewards the entrepreneurial qualities in every individual work for us.

Typical Responsibilities:

Develop new Solutions that have high impact on marketing ROI or customer experience.

Use analytics platforms like Google Analytics, Omniture/ Adobe Marketing and capabilities (R) to provide the most insightful solution to the client's requirements.

Education:

BTech or MBA or PG in Economics (with Econometrics), Statistics, Computer Science, Mathematics, Operations Research and related fields.

Requirements:

Knowledge of Digital Media Industry and Digital Marketing across various platforms.

Analyze data to understand performance and effectiveness of digital programs (across channels like Search, Digital Display, Social Media, Email and onsite).

Effective data visualization skills.

Ability to provide insights and recommendations using strong analytical skills; striving to convince key decision makers of business benefits of the proposed solutions.

Understands the digital ecosystem and best practices and applies this knowledge to work.

Experience:

- 0-3 years of experience in the field of advanced digital analytics, web analytics, data sciences while working for leading global or niche analytics organizations in purely analytics roles