Senior Product Manager - FMCG - IIM/XLRI/FMS/SPJIMR/MDI

Looking for a Diversity Talent for the role of a Sr. Product Manager - Marketing for a Diversified MNC FMCG, based at Mumbai.

A Female, with PGDM / MBA in Marketing from IIM's / XL / FMS / SPJIMR / MDI ( Preferably 12 /13 batches ) with 4-5 years of work exp. in Marketing handling Personal Care / Skin Care category of it's class.

The Job:

- Brand Building: Develop and execute Integrated Marketing Plan plans, in line with Global Brand Spotlight & Positioning, for designated portfolio / brands in the Beauty segment. Get the insights of the competitor environment, for trends, initiatives and opportunities.

- She would manage the designated portfolio to provide a clear strategic direction for India that aligns the entire organization to a common goal. She is expected to lead development of key strategic partnerships with local Agencies and local Content/Media Partners.

- Integrated Marketing Communication: Lead development of Integrated Marketing Communication Plans, that are rooted in consumer insights, and developed in partnership with cross-agency teams. The regular works which are part of communication development, such as scripts, creatives, taglines and media plan, needs to be evolved as part of the overall Integrated Marketing Communication. Also, needs to build in stronger digital and analytics insights and optimization to make effective brand decisions.

In case this of interest to you, please upload your resume mentioning CTC.

For any further clarity, please feel free to reach out to Sanjoy @ + 91 9046968619.