Looking for a Manager / Senior Manager Consumer Insights with a leading QSR organization.
Must be an MBA from a Premier Institute with 6 to 8 yrs of experience.
Role involves :
Drive consumer centric mindset with in depth segment & occasion understanding and actively use consumer perspective as a springboard for all initiative
Use research to form clear insights and strong action plans for the brand
Proactively use category trends and use them to define the future in terms of business opportunities
Able to identify key knowledge gaps and initiate new research to fill the gaps
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