Regional Sales Manager - FMCG

Position will be based in Lukhnow & will managed 2 states - Uttarpradesh & Uttarakhand.

Role and Responsibilities

SALES Processes

Sales forecasting for the region in coordination with the ASM for GT and MTF

Driving KPI's for sales & distribution as per goal Sheets in the region.

Reviewing daily performance of Area Sales Managers on distribution KPI's.

Monitoring performance and ROI of Distributors & Stockists

Increasing market reach by identifying market gaps and supervising stockist appointment to fill the same.

Advance planning and design of BTL activities in the regions in accordance with marketing team and implementing at regions with the help of marketing officers.

Implementing 100% of Josh way of working in the regions.

Collaborating with HO rural team in implementing rural initiative in the regions.

Trade Inputs

Providing inputs to Trade Manger for designing promotion material / gift schemes

Ensuring effective implementation of promotion schemes in the region.

Ensuring the implementation of Visibility programs/ Promotion in MTF regional chains.

Inventory Management

Ensuring optimum stock position in the region by coordinating between CFA, distributors, PAQA & Logistics Heads

Maintaining required fill rates & enhancing off takes of the category range in MTF regional chains

Responsible for liquidation of GT and MTF stocks before ageing.

Market Intelligence

Gathering market intelligence and providing strategic input to Marketing & Category Heads for further actions

Providing customer/ channel feedback on product, quality, packaging to concerns Dept.

Ensuring timely generation of MIS/ market analysis for GT and MTF & reporting to HO.

Position will reports to NSM