Purple Squirrel - Content Manager

Content Manager

We- re looking for a data-driven Social Media Content Writer to join the Purple Squirrel Marketing team. Reporting to the Digital Marketing Lead, you won- t just be writing awesome content - you will be responsible for solving problems, listening to the market, and building relationships with customers. You'll be dreaming up awesome content and telling compelling data-driven stories through the Purple Squirrel blog, social media channels, and third party outlets. You'll be expected to collaborate across marketing, product, and sales to optimize every aspect of your content.

What you'll do:

- Responsibility for hands on interaction within social media sites such as Facebook, Twitter, Instagram, Pinterest, etc.

- Responsibility for hands on interaction with off-site social properties - other people blogs, other company Facebook fan pages, forums etc

- To create new type of content and engagement ideas to address gaps in our content strategy

- Creative input on content, ideas on social media viral marketing, etc.

- To measure and optimize the impact of your content with the goal of growing the audience of our blog & social media channels and generating leads

- Maintain close links with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered

- Respond and react to changes within social networks - changes in functionality, methods of engagement, etc.

What you'll offer:

- Bachelors Degree with preferred Major in English, Journalism, Marketing, Advertising or Communications

- Experience can vary, though 2-3 years of marketing and content creation experience is ideal

- Exceptional writing and editing skills required

- You eat, sleep, and breathe social media. Your smartphone battery regularly dies, your dog has a Facebook page, and you have an opinion about Google+

- Your love for social media is only trumped by your love for data and analytics.

- Comfortable with Microsoft Excel, or at least willing to get very comfortable

- Experience with desktop publishing tools for social media content delivery

- A desire to work in a fast-paced start-up environment