Brief responsibility:  - Product Positioning and Market research  - Evaluate Market opportunities and Market potential   - Enter / facilitate and co-ordinate entry into new segments either in terms of customer of geography   - Lay out strategic map and way forward   - Plan and execute with attention to detail and contingency plans   - Drive data / research based decisions on pricing / positioning and market constraints   - Create Positioning as thought leader and reference point - for new initiatives   - Program Manage and co-ordinate across functions and teams - including playing stand in roles of Product management, operations, sales and marketing in nascent stages of new initiative   - Content Marketing (for Ray ): Develop high quality / cost effective and impactful programs and collateral·  Internal note [Lead Practo ray new initiatives and go on potentially to lead Practo ray marketing ]  Ideal skill sets:  - Clear Ability to manage ambiguity / structure and break down problems and goals   - Clear and demonstrated ability to lead through though leadership and people skills   - Ability to wear customers shoes and use data to drive insights  - Ability to devise methods / framework to generate insights  - Very highly self driven and action oriented  - Highly analytical and data driven approach to optimize effort and create impact quickly  - Clear understanding of SEO /SEM, Marketing and advertising   - Product management experience / exposure will be advantageous   - Ability to steer metrics and initiatives  - Ability to budget and manage budgets and cost per lead  - Should be able to connect and develop relationships with associations  - Should be able to manage field teams and programs  - Ability to start and maintain content based thought leadership initiatives and programs

Bangalore

Practo - AVP/GM - Marketing 

Practo - AVP/GM - Marketing  ,Job Description for Practo - AVP/GM - Marketing  in Practo in  Bangalore for (2-6) years of experience. Apply Now!

Job Description for Practo - AVP/GM - Marketing  in Practo in  Bangalore for (2-6) years of experience. Apply Now!