- Lead the strategic and tactical development of the firm's content marketing initiatives  - Collaborate with executive management to successfully implement an annual content marketing plan that addresses business goals and objectives for key practice areas and industries.  - Create content for internal and external customer engagement in the form of newsletter/emailer  - interviewing internal experts to develop content for lead generation, brand awareness, thought leadership and/or client retention.  - Drive the writing, editing and distribution of all content, including white papers, case studies, eBooks, blog posts, newsletters and other forms of external communications.  - Compose and oversee all content for the website, including product descriptions, titles, related items, etc; manage content translations for the website  - Manage the firm blog, including reviewing all content that gets published and analyzing content   - Content management for all the company's social platforms in collaboration with Digital/social marketing team - LinkedIn, Facebook and Twitter  - Drive Public Relations to maximize internal/external content opportunities  - Identify PR opportunities, create PR news content and handle the PR campaign end to end   - Evaluate the Content marketing & PR campaigns effectiveness and improvise   - Track and measure the success of content initiatives across all digital channels and provide data-driven recommendations to optimize content marketing efforts  - Drive company's CSR initiative and create visibility for the corporate brand  - Collaborate with Digital marketing team member and implement findings   - Collaborate with Human Capital to create and distribute internal communications/ e-newsletter  - Handle Intranet (internal communication platform) content & Engage employees through intranet  For more details, please feel free to reach me.  Requirements:  - MBA/BE/PG in communication or Journalism  - Content /Digital marketing experience 5years  - B2B experience is must  - software marketing is plus  - Europe, US & APAC market experience is plus  - Advertising Agency/Media background is plus

Chennai

Plintron Technologies - Content Marketing Lead 

Plintron Technologies - Content Marketing Lead  ,Job Description for Plintron Technologies - Content Marketing Lead  in Plintron Technologies in  Chennai for (7-9) years of experience. Apply Now!

Job Description for Plintron Technologies - Content Marketing Lead  in Plintron Technologies in  Chennai for (7-9) years of experience. Apply Now!