Marketing Modeling/Analytics - BFSI

We are handling a requirement for Marketing Modeling/Analytics for a leading KPO organisation at Delhi/ NCR / Bangalore/ Mumbai.

Candidates Skills required:

- Master's degree in Statistics/Economics/Econometrics/ Engineering/Mathematics or MBA from Tier1 & Tier 2 with ability to handle data manipulation, Model building through tools like SAS/SQL

Roles & Responsibilities:

- Responsible for developing predictive models, Linear Regression models, Segmentation, Clustering & Pricing promotions Analytics.

- Develop statistical models to measure and optimize pricing and marketing campaigns like logistic Regression, linear regression models, cluster analysis

- Responsible for handling client engagements and will be good in cross-sell/upsell techniques, Customer segmentation.

- Provide expert advice to consulting teams on technique/modeling related issues