Manager - HMC Product Marketing

HMC Product Marketing Manager

Details About The Position:

Position: HMC Product Marketing Manager

Location: Chennai

Requisites:

- BE /MBA post graduate from Tire 1 Institute with minimum of 2 years of experience in product marketing

- Should have good communication skills

Responsibilities:

- Ownership of Product Branding & Positioning.

- Collaborate with Product teams & Implementation teams on new product features & benefits and arrive at a right product pitch & positioning message for any new feature or product launch.

- Collaborate with Product & Implementation teams on creating product marketing content - Case Studies, Whitepaper, Website Content, Emailers, Social Media Posts, Product Video, Customer Testimonials etc.

- Liaison & Leverage Marketing CoEs (Centre of Excellence) for Product Marketing

- Digital - Website & Digital Marketing Campaigns for brand visibility + Lead Generation

- Analysts Relations - Analyst Mapping, Reach-Out & Briefings driving Image Influencers

- Partnerships - Forge & Leverage Partnerships to scale up reach & customer acquisition

- Media - Media Relations, Press Briefings & Releases

- Lead Generation - Inbound / Outbound Marketing Campaigns & Events

- Content & Creative - Digital Banners / EDMs / Brochures/ Event Branding etc.

- Social Media & Blogs - Organic Social Media Posts & Amplification

- Collaborate with Regional Business teams & Inside Sales teams to plan & execute regional marketing campaigns driving business objectives

- Ownership of Events Marketing - Sponsorship / Participation / Brand Visibility / Lead Generation

Kindly forward your updated Profile / CV in a word format along with the following details:

Current CTC:
Expected CTC:
Notice Period:
Current Location:
Relocation to Chennai (Yes/No):
Total years of experience:
Skills / Expertise:
Passport details:
Do you hold any visa:
Professional references -Two (Name, Designation, Company & Contact):

Urvashi Shukla
dEEVOiR HR Services
505, "B Wing" | KEMP Plaza | Off.Chincholi Bunder Rd. Extn | Mindspace, Malad WEST | Mumbai 400064
Direct Number: +91 22 4210 7138 | Board Number: +91 22 4003 2050 | Extn: 138 |
www.deevoir.com | www.deevoirhr.com