Lead the thinking on overall strategy, business model, consumer initiatives, brand planning, and budget management across the various geographies & categories. Lead the innovation & launch agenda across brands and segments as well as future hunting grounds.  Lead the concept development process for each of the segments.   Manage the brand communication and product strategy from inception to delivery of the brand and ensure that each brand measures up to the overall consumer positioning and segment goals.  Lead commercialization and revenue generation of new and ongoing brands.  Focus on multiple channels for marketing including new media/ social media etc.  Organize promotional events within budgetary allocations.  Handle appropriate media selection for advertising new product launch campaigns.  Manage the brand communication mix and handle the ATL/BTL promotional activities for the segment.  Develop annual and project specific brand promotion plans and handle participation at various events.

Mumbai

 Lodha Group - DGM/GM - Brand Management  

 Lodha Group - DGM/GM - Brand Management   ,Job Description for  Lodha Group - DGM/GM - Brand Management   in Lodha Group in  Mumbai for (4-10) years of experience. Apply Now!

Job Description for  Lodha Group - DGM/GM - Brand Management   in Lodha Group in  Mumbai for (4-10) years of experience. Apply Now!